Hooi Keat Loo is a Malaysian businessperson who has been at the head of 10 different companies. Currently, he occupies the position of President, CEO & Executive Director at Pelikan International Corp. Bhd. and Chairman-Supervisory Board at Herlitz PBS AG, Chief Executive Officer at Pelikan Hardcopy Holding AG, Co-Managing Director at Pelikan GmbH, Managing Director at Pelikan PBS-Produktionsgesellschaft mbH & Co. KG, Managing Director at MOLKARI Vermietungsgesellschaft mbH & Co. Objekt Falkensee KG and Managing Director at Ganymed Falkensee Grundstuecksverwaltungs GmbH (which are all subsidiaries of Pelikan International Corp. Bhd.). Hooi Keat Loo is also Member of The Malaysian Institute of Certified Public Accountants and on the board of 19 other companies.

In his past career he occupied the position of Group Accountant at Lion Enterprise Sdn. Bhd., Group Accountant at The Lion Group, Group Accountant at Sime Darby Group, Chairman for Pelikan Holding AG, Chairman-Management Board at Herlitz AG, President & Chief Executive Officer at Pelikan AG and Group General Manager at UEM Group Bhd.