Alyson Racer

Alyson Racer

Consultant / Adviseur bij Trigger Media Group LLC

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Aly Racer is a seasoned digital media executive having more than 18 years of strategy, revenue development and management experience.
She is CEO of InsideHook, the premier lifestyle media brand for affluent, established men.
She is also the founder of memmee, a unique digital platform where members are motivated to record, share and relive small moments.
Prior to Trigger Media, Aly was President of Penske Media Corporation leading strategy and revenue development for leading entertainment brands and a red carpet event portfolio, Chief Advertising Officer for Newsweek, and VP Sales for DailyCandy where she led revenue development, strategy and led the team through Comcast's acquisition in September 2008.
Before Before joining DailyCandy, Aly was Vice President, Advertising, for The New York Times.
She was responsible for managing The Times's digital advertising, operations and marketing.
Prior to this role, Aly held various sales and marketing management positions since joining NYTimes.com in 1997.
From 1995 until 1997, she worked in sales and planning at MacFadden Trade Publishing.

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Algemeen Directeur 01-04-2015
President 01-08-2012
Corporate Officer/Principal 01-10-2010
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