Joe Josephson

ShopText, Inc. develops software related to mobile phones. Its mobile platform enables brands and retailers to engage consumers from any ad with a simple text message and creates a new opt-in direct-to-consumer channel and consumers can easily request a coupon, rebate, free sample or enter a sweepstakes without having to go online. The company was founded by Steve Roberts and Mark Kaplan in November 2006 and is headquartered in Norwalk, CT.