Masato Kobayashi

BXE Inc. is a Japanese company that offers a gentle life with plants through organic and natural cosmetics such as Mama Butter and Rinren. The private company is based in Tokyo, Japan. The company also manages directly owned stores, including the Organic Aroma Spa Cynthia Garden, which promotes a lifestyle of healing and preparation for daily life. BXE was acquired by BXE, Inc. /Oharazawa/ from Zappallas, Inc. on May 08, 2015 for $0.58 million.

Part of Zappallas, Inc., the company is based in Portland, OR. The company provides daily, love, and monthly horoscopes, as well as astrological insights to help individuals navigate their lives. The company's experienced astrologers analyze the aspects and zodiac signs to provide personalized guidance to their users. Hirohiko Ogusu has been the CEO of the company since 2014.