Michael Innocentin

Hospitality Sales & Marketing Association International is an organization that provides hotel professionals and their partners with tools, insights, and expertise to fuel sales, inspire marketing, and optimize revenue. The private company is based in McLean, VA. The association offers various programs such as the marketing strategy conference, Adrian Awards, Sales Leader Forum, and HSMAI. Founded in 1927 by Michael Stanley Wylie, HSMAI is a membership organization with more than 5,000 members worldwide and 40 chapters in the Americas region. The CEO is Robert A. Gilbert.