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Profiel
Allyson Hugley is currently the President-Measurement & Analytics at IPG DXTRA, Inc. since 2011.
Prior to this, she worked as Co-Chairman at International Association For Measurement & Evaluation.
Actieve functies van Allyson Hugley
| Bedrijven | Functie | Begin |
|---|---|---|
IPG DXTRA, Inc.
 IPG DXTRA, Inc. Miscellaneous Commercial ServicesCommercial Services Operates as a communication agency | Corporate Officer/Principal | 19-09-2011 |
Eerdere bekende functies van Allyson Hugley
| Bedrijven | Functie | Einde |
|---|---|---|
International Association For Measurement & Evaluation
 International Association For Measurement & Evaluation Founded in 1996, the International Association for Measurement & Evaluation of Communication (AMEC) is a professional organization dedicated to media intelligence, media evaluation, and communication research. The private company is based in London, UK. AMEC advances best practices and innovation in communication measurement through educational programs, diplomas, certificates, and resources such as the Barcelona Principles 4.0, Integrated Evaluation Framework (IEF), and Measurement Maturity Mapper (M3). The association provides tools, tutorials, case studies, and interactive frameworks to support professionals in planning, measurement, and evaluation. AMEC hosts summits, awards ceremonies, webinars, and special events to facilitate knowledge exchange and networking among practitioners, academics, agencies, and non-profits. It promotes ethical standards, data quality, and the rejection of outdated metrics, serving as a hub for credible, integrated communication measurement and evaluation. | Voorzitter | - |
Ervaring
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Actief
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Beursgenoteerde bedrijven
Bedrijven in privébezit
Connecties
42
Eerstegraads connecties
2
Bedrijven verbonden in de eerste graad
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Besturend
Uitvoerend
Verwante bedrijven
| Bedrijven in privébezit | 2 |
|---|---|
IPG DXTRA, Inc.
IPG DXTRA, Inc. Miscellaneous Commercial ServicesCommercial Services Operates as a communication agency | Commercial Services |
International Association For Measurement & Evaluation
International Association For Measurement & Evaluation Founded in 1996, the International Association for Measurement & Evaluation of Communication (AMEC) is a professional organization dedicated to media intelligence, media evaluation, and communication research. The private company is based in London, UK. AMEC advances best practices and innovation in communication measurement through educational programs, diplomas, certificates, and resources such as the Barcelona Principles 4.0, Integrated Evaluation Framework (IEF), and Measurement Maturity Mapper (M3). The association provides tools, tutorials, case studies, and interactive frameworks to support professionals in planning, measurement, and evaluation. AMEC hosts summits, awards ceremonies, webinars, and special events to facilitate knowledge exchange and networking among practitioners, academics, agencies, and non-profits. It promotes ethical standards, data quality, and the rejection of outdated metrics, serving as a hub for credible, integrated communication measurement and evaluation. |
